MARKETING PACKAGES
Small businesses do not have to think small.
Think big just like big businesses do!
Whatever size company you are, you will need some form of marketing. So we have put together some basic packages to get you thinking and to get you started. For the small to medium sized business these 'off the shelf' packages work really well and all come with a high level of support and involvement from Zest.
Do get in touch if you want to discuss a bespoke package.
CONSULTANCY AND SUPPORT PACKAGES
Marketing MOT
Has your marketing become a bit piecemeal? Do you need a review from a fresh pair of eyes?
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This package will give you a full review of your marketing activity and brand. We will look at your website and make recommendations, check links, advise on what is and what isn't working for the audience. It will review your use of images, headlines, page layout. We will also look at your social media - what type of content you are posting, whether your brand stands out and how you are using the various platforms.
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Once you receive the review report you will have some tips, advice and key points to implement. Or you may decide that you want us to action these for you. It will all be food for thought!
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Made up of:
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A 1-hour consultancy meeting to talk about the current marketing activity and what is and isn’t working
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A full review of website, social media, and branding by Zest Marketing
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A report highlighting weak areas and what could be done to improve
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£650.00
Marketing Mentor
Think of a virtual 'Marketing Manager' working with you on a regular monthly basis. Could you do with someone to discuss marketing ideas with? Someone who can help you plan activity, make key marketing decisions and make the things happen that you just don't have time for. Or maybe you need help with setting up social media channels and a scheduling tool, or writing a content plan for a campaign or product launch. With a regular day each month, this package will give you a safe pair of hands to help you make things happen.
Made up of:
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One day or two half days a month to discuss marketing ideas, get advice, help with making decisions on marketing activities and planning, and to proofread any collateral
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The remainder of the time to be used for marketing support, training, or set up of things such as scheduling platforms, help with editorial plan, etc
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From £450.00 per month
Website MOT
Does your website leave you feeling a little lukewarm? Has it lost its sparkle, too much content, too little content, or maybe it just doesn't give the impression you want it to give?
Websites can become unruly when they are added to without a plan. The creative simplicity and captivating content get lost over time. Time for an MOT? This package is a really cost effective way of kickstarting a great new website that will be everything you want it to be.
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Made up of:
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Initial 1 hour meeting with client to discuss website, painpoints and how to inject the wow.
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Check content on website, includng links, tone of voice, imagery and layout.
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Advise on any improvements and new ideas in written report.
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From £450.00
SOCIAL MEDIA PACKAGES
GET SET - SETTING UP AND GETTING READY TO GO
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Made up of:
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Creating a social media plan
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Connecting social media accounts to a scheduling platform
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1 hour meeting with client to discuss plan and implementation
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£450.00
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GET SOCIAL - GETTING CREATIVE AND GETTING OUT THERE
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Made up of:
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Creating posts from content supplied
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Creating post designs (if required)
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Setting up client templates (if required)
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Scheduling on channels such as FB, Twitter, Linkedin and Instagram
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Researching for content (if required)
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Prices dependent on requirements
BRAND VISIBILITY PACKAGES
GET NOTICED - BRAND DESIGN
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Need a new brand, or maybe a refresh of your existing one? Now is the time to put together the colours, style and impression, all wrapped up in an eye-catching brand; one that will stand out and identify you easily. Straplines, logos, brand guidelines - we will provide it all.
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Made up of:
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Branding
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Logo design
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Strapline
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House colours/font/style
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Formatted for different platforms
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Package price on request
GET NOTICED - PR, PUBLICITY AND POWERFUL CONTENT
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Need some fresh, new content to get you noticed?
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Made up of:
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Press release monthly
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Social Media package
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Media management
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Package price on request
GET NOTICED - CONTENT MARKETING
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Regular blogs for your website, thought leadership pieces or case studies, as well as regular press releases and a social media package? This package will give you all that you need across multiple media. It is content heavy and will pack a punch.
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Content Marketing packages can include:
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Thought leadership articles
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Blogs for websites
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Corporate literature content
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Case studies
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Advertising copy
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Package price on request